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A Books Reading Pattern Based on Economic and Psycho-Sociological Factors

机译:基于经济社会心理因素的图书阅读模式

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摘要

This article examines the relative influence of socio-economic variables versus attitudes as regards to consumer behavior towards book reading as a leisure activity. Previous studies on leisure consider the amount of discretionary time available to the individual as a decisive factor. This study is based on a field research conducted upon a French population sample. We isolate four fundamental dimensions of the reading activity that appear to act as necessary intermediate variables to predict consumer behavior towards this leisure activity. A threshold of involvement is identified, below which individuals appear to feel unconcerned by reading, should they have discretionary time available or not.
机译:本文研究了社会经济变量与态度之间相对的影响,这些态度与消费者对休闲活动的阅读行为的态度有关。以前有关休闲的研究认为,个人可自由支配时间的长短是决定性因素。这项研究基于对法国人口样本进行的现场研究。我们将阅读活动的四个基本维度隔离开来,这些维度似乎充当了必要的中间变量,可以预测消费者对此休闲活动的行为。确定了参与的阈值,在该阈值之下,无论是否有酌处时间,个人似乎都不会阅读而感到无聊。

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